Work Experience
Leadership Directories, Inc. New York, NY
Senior Product Specialist, 8/11-Present
- Product development for iPhone app, datafeeds, and web app
- Introduced live chat for support, which increased visitors’ time on site 20%
- Optimized products for mobile devices with CSS changes and Flash-to-HTML5 conversion
- Cut printing costs 20% with new review processes and modified layouts
- Discovered, documented, and tested bugs with JIRA
- Strategized product improvements from surveys, Google Analytics, competitive analysis, client interactions, and user experience research
- Designed user interfaces and graphics
- Provided tier 2/tier 3 product support
- Worked with every department to improve product content, marketing, profit, and integration
- Product design & development for Leadership Health Focus, 2012 CODiE Winner
Product Specialist, 8/08–8/11
- Proofread all print products for content and typesetting errors
- Built complex database reports for testing products and creating datafeeds
- Created product demos in Adobe Captivate
Assistant Content Developer, 3/08–8/08
- Increased website traffic 50% with search engine optimization plan and daily content updates
Verstand Creative Astoria, NY
Owner/Creative Director, 12/07-Present
- Freelance web design, development, and consulting across multiple verticals
- Implemented best practices in social networking and search engine optimization
- Increased daily page views for several clients from tens to thousands
- Trained clients to use WordPress content management system
- Managed websites dedicated to basketball, design, local community, and humor
Cornell University, CALS HR Office Ithaca, NY
HR Compensation Internship, 9/06–12/06
- Analyzed 2003–2006 compensation data for over 1,000 employees
- Recommended changes to yearly evaluations and pay bands
Citadel Management NY, NY
IT Specialist, 6/05–8/06
- Built a database with update queries of all commercial buildings in NYC
- Programmed salesforce.com synchronization, interface, and recruiting applications
- Utilized Google Maps API for mapping commercial properties
Computer Skills
Adobe CS (Photoshop, Illustrator, Acrobat, Premiere, Flash, Captivate, InDesign), Crystal Reports, CSS, Google Analytics, HTML, JavaScript, Microsoft Office (Access, Excel, Outlook, PowerPoint, Word), XML
Education
Cornell University Ithaca, NY
B.S. in Industrial and Labor Relations, GPA: 3.5
Courses: HR, Micro and Macroeconomics, Marketing, Labor Law, HR Simulation, Collective Bargaining, Organizational Behavior, Statistics, Entrepreneurship, Social Influence & Persuasion, Economics of Health Care Policy
Master’s Level: Compensation, Finance, Research & Reporting, Business Strategy
Activities and Societies: Cornell Concert Commission, Slope Radio (DJ, Photographer, Web Producer), Phi Sigma Pi Scholarship Chair, Cornell Daily Sun (Web Producer)
Stuyvesant High School NY, NY
Activities and Societies: ARISTA, National Spanish Honor Society, Model Congress, Model UN