Work Experience
Leadership Directories, Inc. (LDI) New York, NY
Senior Product Specialist, 8/11-Present
- Managed XML process, typesetting, print, and datafeeds– reduced time, expenses, and errors
- Continued design, development, testing, and support of print and online products
- Led product development for Leadership Health, 2012 CODiE Winner
- Optimized products for mobile devices with CSS changes and Flash to HTML5 conversion
Product Specialist, 8/08–8/11
- Collaborated with team to write specifications and design user interface for online products
- Discovered, documented, and tested bugs in online products and internal database
- Provided tier 2/tier 3 product support for clients
- Identified product improvements and upsell opportunities from client interactions
- Proofread all print products for content and typesetting errors
- Built complex database reports for testing products and creating datafeeds
- Edited photos and designed mockups in Photoshop
- Created product demos in Adobe Captivate
Assistant Content Developer, 3/08–8/08
- Developed thoroughly researched profiles of people and organizations
- Developed a comprehensive search engine optimization plan with data from Google Analytics
Verstand Creative Astoria, NY
Owner/Creative Director, 12/07-Present
- Freelance web design, development, and consulting across multiple verticals
- Implemented best practices in social networking and search engine optimization
- Increased daily page views for several clients from tens to thousands
- Trained clients to use content management system and graphics software
- Designed, programmed, and wrote for websites dedicated to basketball, web design, and humor
Cornell University, CALS HR Office Ithaca, NY
HR Compensation Internship, 9/06–12/06
- Analyzed 2003–2006 compensation data for over 1000 employees utilizing regressions
- Reviewed compensation and hiring practices with SPHR
Citadel Management NY, NY
IT Intern, 6/05–8/06
- Compiled an MS Access database of all commercial buildings in NYC and their owners
- Linked database tables and created update queries
- Programmed SalesForce.com synchronization, interface, and recruiting applications
- Designed and programmed company website, including use of Google Maps API
- Collaborated with software engineers and representatives in India and Canada
- Developed ads for recruitment and sales
Skills
Microsoft Office– Outlook, Excel, Word, Access; Adobe CS– Photoshop, Illustrator, Acrobat, Premiere, Flash, Captivate, InDesign, Crystal Reports, WordPress, HTML, XML, JavaScript, CSS
Education
Cornell University Ithaca, NY
B.S. in Industrial and Labor Relations, May 2007, GPA: 3.5
Courses: HR, Micro and Macroeconomics, Marketing, Labor Law, HR Simulation, Collective Bargaining, Organizational Behavior, Statistics, Entrepreneurship, Social Influence & Persuasion, Economics of Health Care Policy
Master’s Level: Compensation, Finance, Research & Reporting, Business Strategy
Activities and Societies: Cornell Concert Commission, Slope Radio DJ/Photographer/Webmaster, Phi Sigma Pi Scholarship Chair, Cornell Daily Sun
Stuyvesant High School NY, NY
1510 SAT: 800 Math, 710 Verbal
Activities and Societies: ARISTA, National Spanish Honor Society, Model Congress, Model UN



